An Educaketion: Seminar on How To Open an Online Cupcake Business
Sunday, May 16, 2010 
Question: I want to open a special-order cupcake business, but I have so many questions. Is there a class or seminar I could take on the subject?
Answer: Why yes. And it's offered at Simply Cupcakes of Naples, Florida.
It's true, friends: per an email received from said company, there is a place where you can take a seminar in how to open a successful online cupcake business.
I'll be honest: my first inclination was to file all this under "totally unnecessary" and move on. But even though the site does ominously warn that "this may be your last chance to get into the cupcake business" (or what? or what?), there are some valuable things that they cover at the seminar:
- Complying with legal requirements including ways to bake at home.
- Setting up your business.
- Your website...how to use it and make the most of it.
- What it takes to be successful.
- What equipment and supplies you will need. Discuss the difference between baking in a convection and conventional oven.
- Calculating your costs.
- Marketing.
- Packaging.
- Defining your market.
- Getting free publicity
- Where to buy ingredients, supplies & packaging.
- A contract awarding your marketing area and outlining the agreement.
- A discussion on social networking and how to build a Facebook business page
Well, I will admit, if you are a newbie to small business, some of this might be pretty helpful. Worth the hefty $4750 price tag attached? Well, that's up to you, although if you've got that much to spare, I might also suggest a quick jaunt to my shop while you're in a sweet n' spendy mood.
Not in Naples? They do Distance Learning programs too.
Learn more at the Simply Cupcakes website.
Reader Comments (5)
Thank you for mentioning our training program, we have already had many visitors to our website from your posted link. In fairness, we were hoping to point out that we don't just offer a seminar. Included is a web site similar to ours www.naplescupcakes.com that has online ordering; a logo, two days of baking in our kitchen with our culinary school trained bakers, and 18 of our most popular recipes. Also included are business cards, post cards and access to unlimited mailing lists. In addition, there is ongoing support by email or phone and through our online message board where questions are asked and answered for all to share. There are over 300 posts on that board currently. In effect, this has all the benfitsof a franchise without the costs or restrictions. Thanks again for sharing this with your readers.
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